Jim Blythe
18 published titles
Marketing : an introduction
1 edition
- ISBN: 1899750150
- Aureus
- 1996
- Details
The essence of consumer behaviour
1 edition
- ISBN: 0133565025
- Prentice Hall
- 1997
- Details
Marketing communications
1 edition
- ISBN: 0273639609
- Financial Times Prentice Hall
- 1999
- Details
Essentials of marketing
3 editions
- ISBN: 0273646672
- Financial Times/Prentice Hall
- 2001
- Details
- ISBN: 9780273717362
- Financial Times Prentice Hall
- 2008
- Details
- ISBN: 9780273757689
- Financial Times Prentice Hall
- 2012
- Details
International marketing : strategy planning, market entry & implementation
(Contributor)
1 edition
- ISBN: 0749438088
- Kogan Page
- 2002
- Details
Essential of marketing communications
1 edition
- ISBN: 0273658581
- FT Prentice Hall
- 2003
- Details
Marketing strategy
1 edition
- ISBN: 0077098420
- McGraw-Hill Education
- 2003
- Details
Sales and key account management
1 edition
- ISBN: 1844800237
- Thomson
- 2005
- Details
- ISBN: 9781412910347
- SAGE Publications
- 2006
- Details
A very short, fairly interesting and reasonably cheap book about studying marketing
1 edition
- ISBN: 9781412930888
- SAGE
- 2006
- Details
Consumer behaviour
2 editions
- ISBN: 9781844803811
- Thomson
- 2008
- Details
- ISBN: 9781446266458
- SAGE
- 2013
- Details
Key concepts in marketing
1 edition
- ISBN: 9781847874993
- SAGE
- 2009
- Details
100 great marketing ideas from leading companies around the world
1 edition
- ISBN: 9780462099422
- Marshall Cavendish Business
- 2009
- Details
100 great PR ideas from leading companies around the world
1 edition
- ISBN: 9780462099491
- Marshall Cavendish Business
- 2009
- Details
Principles and practice of marketing
2 editions
- ISBN: 9781408011478
- South-Western Cengage Learning
- 2009
- Details
- ISBN: 9781446274002
- SAGE
- 2014
- Details
Marketing planning : strategy, environment and context
1 edition
- ISBN: 9780273724711
- Financial Times Prentice Hall
- 2010
- Details
Business to business marketing management : a global perspective
(Contributor)
1 edition
- ISBN: 9780415537032
- Routledge
- 2012
- Details
Demarketing
(Contributor)
1 edition
- ISBN: 9780415816489
- Routledge, Taylor & Francis Group
- 2014
- Details