Essentials of marketing :: Charles W. Lamb :: ISBN 9780324584424 :: South-Western 2009 :: OBNB, the Open British National Bibliography

Publication Data

Title Essentials of marketing
Author Charles W. Lamb
Contributors Joseph F. Hair, Carl McDaniel
Publisher South-Western
Publication date 2009
Publication location Australia
Language English

Descriptive Notes

Includes index.

Topics

Marketing
014694899

Catalogue Data

OBNB ID GBB025094
ISBN 10 0324584423
ISBN 13 9780324584424
Type BibliographicResource, Book
Dewey Classification 658.8

ISBD

P1008>6th 6th ed., International student ed.
P1053 xxix, 546 p.

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Essentials of marketing by Charles W. Lamb. ISBN 9780324584424. Published by South-Western in 2009. Publication and catalogue information, links to buy online and reader comments.