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Instructor resource center on CD-ROM [to accompany] A framework for marketing management, 4th ed. [by] Philip Kotler and Kevin Lane Keller

Publication Data

Title Instructor resource center on CD-ROM [to accompany] A framework for marketing management, 4th ed. [by] Philip Kotler and Kevin Lane Keller
Contributor Kevin Lane Keller
Publisher Prentice Hall
Publication date 2009
Publication location Upper Saddle River, N.J.
Language English

Descriptive Notes

Title from disc label.

Topics

014859539

Catalogue Data

OBNB ID GBA900009
ISBN 10 0136026648
ISBN 13 9780136026648
Type BibliographicResource, Book
Dewey Classification 658.8

ISBD

P1053 1 CD-ROM

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Instructor resource center on CD-ROM [to accompany] A framework for marketing management, 4th ed. [by] Philip Kotler and Kevin Lane Keller. ISBN 9780136026648. Published by Prentice Hall in 2009. Publication and catalogue information, links to buy online and reader comments.