Memorable customer experiences : a research anthology :: ISBN 9780566092077 :: Gower 2009 :: OBNB, the Open British National Bibliography

Publication Data

Title Memorable customer experiences : a research anthology
Contributors Adam Lindgreen, Joëlle Vanhamme, Michael Beverland
Publisher Gower
Publication date 2009
Publication location Farnham
Language English

Topics

Relationship marketing
Consumer satisfaction :: Evaluation
015116685

Catalogue Data

OBNB ID GBA939182
ISBN 10 0566088681
ISBN 13 9780566092077
Type BibliographicResource, Book
Dewey Classification 658.8343

ISBD

P1053 xx, 295 p.
P1042 Includes bibliographical references and index.

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Memorable customer experiences : a research anthology. ISBN 9780566092077. Published by Gower in 2009. Publication and catalogue information, links to buy online and reader comments.