Marketing theory : a student text :: ISBN 9781849204668 :: SAGE 2010 :: OBNB, the Open British National Bibliography

Publication Data

Title Marketing theory : a student text
Contributors Michael J. Baker, Michael Saren
Publisher SAGE
Publication date 2010
Publication location Los Angeles
Language English

Descriptive Notes

Previous ed.: 2000.

Topics

Marketing
Marketing :: History
015443410

Catalogue Data

OBNB ID GBA9C3584
ISBN 10 1849204667
ISBN 13 9781849204668
Type BibliographicResource, Book
Dewey Classification 658.8001

ISBD

P1008>2nd 2nd ed.
P1053 xvii, 428 p.
P1042 Includes bibliographical references and index.

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Marketing theory : a student text. ISBN 9781849204668. Published by SAGE in 2010. Publication and catalogue information, links to buy online and reader comments.