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Revenue management for the hospitality industry
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Revenue management for the hospitality industry

David K. Hayes

Publication Data

Contents

Introduction to revenue management
Strategic pricing
Value
Differential pricing
The revenue manager's role
Forecasting demand
Inventory and price management
Distribution channel management
Evaluation of revenue management efforts in lodging
Revenue management for food and beverage services
Evaluation of revenue management efforts in food and beverage services
Specialized applications of revenue management
Building better business.

Topics

Catalogue Data

ISBD

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Revenue management for the hospitality industry by David K. Hayes. ISBN 9780470393086. Published by Wiley in 2011. Publication and catalogue information, links to buy online and reader comments.

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