The marketing century : how marketing drives business and shapes society :: ISBN 9780470660157 :: Wiley 2011 :: OBNB, the Open British National Bibliography

Publication Data

Title The marketing century : how marketing drives business and shapes society
Contributors Jeremy Kourdi, Chartered Institute of Marketing
Publisher Wiley
Publication date 2011
Publication location Chichester
Language English

Topics

Chartered Institute of Marketing :: History
015605739

Catalogue Data

OBNB ID GBB086180
ISBN 10 0470660155
ISBN 13 9780470660157
Type BibliographicResource, Book
Dewey Classification 658.8

ISBD

P1053 272 p.
P1042 Includes bibliographical references and index.

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The marketing century : how marketing drives business and shapes society. ISBN 9780470660157. Published by Wiley in 2011. Publication and catalogue information, links to buy online and reader comments.