Less smoke, more fire : the benefits and impacts of social marketing :: Chartered Institute of Marketing 2009 :: OBNB, the Open British National Bibliography

Publication Data

Title Less smoke, more fire : the benefits and impacts of social marketing
Alternative Title Benefits and impacts of social marketing
Contributor Chartered Institute of Marketing
Publisher Chartered Institute of Marketing
Publication date 2009
Publication location Maidenhead
Language English

Descriptive Notes

Title from PDF title page (viewed on 6 Oct., 2010).

Topics

Social marketing

Catalogue Data

OBNB ID GBB0C0786
ISBN 10 n/a
ISBN 13 n/a
Type BibliographicResource, Book

ISBD

P1053 17 p.

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Less smoke, more fire : the benefits and impacts of social marketing. Published by Chartered Institute of Marketing in 2009. Publication and catalogue information, links to buy online and reader comments.