Marketing research : an integrated approach :: Alan M. Wilson :: ISBN 9780273718703 :: Financial Times Prentice Hall 2012 :: OBNB, the Open British National Bibliography

Publication Data

Title Marketing research : an integrated approach
Author Alan M. Wilson
Publisher Financial Times Prentice Hall
Publication date 2012
Publication location Harlow
Language English

Descriptive Notes

Includes 1 CD-ROM in pocket attached to inside back cover.
Previous ed.: 2006.

Topics

015789636

Catalogue Data

OBNB ID GBB146214
ISBN 10 0273718703
ISBN 13 9780273718703
Type BibliographicResource, Book
Dewey Classification 658.83

ISBD

P1008>3rd 3rd ed.
P1053 xxii, 410 p.
P1042 Includes bibliographical references and index.

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Marketing research : an integrated approach by Alan M. Wilson. ISBN 9780273718703. Published by Financial Times Prentice Hall in 2012. Publication and catalogue information, links to buy online and reader comments.