The dominant influence of marketing in the 21st century : the marketing leviathan :: ISBN 9780230296831 :: Palgrave Macmillan 2013 :: OBNB, the Open British National Bibliography

Publication Data

Title The dominant influence of marketing in the 21st century : the marketing leviathan
Contributor Philip J. Kitchen
Publisher Palgrave Macmillan
Publication date 2013
Publication location Houndmills, Basingstoke, Hampshire
Language English

Topics

016335071

Catalogue Data

OBNB ID GBB345819
ISBN 10 0230296831
ISBN 13 9780230296831
Type BibliographicResource, Book
Dewey Classification 658.8

ISBD

P1053 xiv, 138 pages
P1042 Includes bibliographical references and index.

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The dominant influence of marketing in the 21st century : the marketing leviathan. ISBN 9780230296831. Published by Palgrave Macmillan in 2013. Publication and catalogue information, links to buy online and reader comments.