Marketing management : an Asian perspective :: Philip Kotler :: ISBN 9789810687977 :: Pearson Education South Asia Pte Ltd 2013 :: OBNB, the Open British National Bibliography

Publication Data

Title Marketing management : an Asian perspective
Author Philip Kotler
Contributors Kevin Lane Keller, Swee Hoon Ang, Siew Meng Leong, Chin Tiong Tan
Publisher Pearson Education South Asia Pte Ltd
Publication date 2013
Publication location Singapore
Language English

Topics

Marketing :: Asia
016634040

Catalogue Data

OBNB ID GBB420333
ISBN 10 9810687974
ISBN 13 9789810687977
Type BibliographicResource, Book
Dewey Classification 658.8

ISBD

P1008>Sixth Sixth edition
P1053 1 volume (various pagings)
P1042 Includes bibliographical references and index.

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Marketing management : an Asian perspective by Philip Kotler. ISBN 9789810687977. Published by Pearson Education South Asia Pte Ltd in 2013. Publication and catalogue information, links to buy online and reader comments.