Marketing strategy and management :: Michael J. Baker :: ISBN 9781137025821 :: Palgrave Macmillan 2014 :: OBNB, the Open British National Bibliography

Publication Data

Title Marketing strategy and management
Author Michael J. Baker
Publisher Palgrave Macmillan
Publication date 2014
Publication location Basingstoke
Language English

Descriptive Notes

Previous edition: 2007.

Topics

Marketing :: Management
England

Catalogue Data

OBNB ID GBB4B6349
ISBN 10 1137025824
ISBN 13 9781137025821
Type BibliographicResource, Book
Dewey Classification 658.802

ISBD

P1008>Fifth Fifth edition
P1053 xiii, 545 pages
P1042 Includes bibliographical references and index.

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Marketing strategy and management by Michael J. Baker. ISBN 9781137025821. Published by Palgrave Macmillan in 2014. Publication and catalogue information, links to buy online and reader comments.