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A development of the domain of marketing planning

Gordon E. Greenley

Publication Data

Title A development of the domain of marketing planning
Author Gordon E. Greenley
Contributor
Publisher Department of Commerce, University of Birmingham
Publication date 1995
Publication location Birmingham
Language English

Descriptive Notes

Title from cover.

Topics

England

Catalogue Data

OBNB ID GBA348922
ISBN 10 0704416026
ISBN 13 n/a
Type BibliographicResource, Book

ISBD

P1053 42 p.
P1042 Includes bibliographical references.

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A development of the domain of marketing planning by Gordon E. Greenley. ISBN 0704416026. Published by Department of Commerce, University of Birmingham in 1995. Publication and catalogue information, links to buy online and reader comments.

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