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Niche product strategy

Geoff Williams

Publication Data

Title Niche product strategy
Author Geoff Williams
Contributors Kevin Turner, John Henderson, International Car Distribution Programme
Publisher ICDP
Publication date 1997
Publication location Solihull
Language English

Descriptive Notes

Cover title.

Topics

Automobiles :: Marketing
Market segmentation

Catalogue Data

OBNB ID GB9863019
ISBN 10 1900946769
ISBN 13 n/a
Type BibliographicResource, Book
Dewey Classification 380.145629222

ISBD

P1053 46p.

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Niche product strategy by Geoff Williams. ISBN 1900946769. Published by ICDP in 1997. Publication and catalogue information, links to buy online and reader comments.

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