The marketing of services :: Donald W. Cowell :: ISBN 0434902632 :: Heinemann on behalf of the Institute of Marketing and The CAM Foundation 1984 :: OBNB, the Open British National Bibliography

Publication Data

Title The marketing of services
Author Donald W. Cowell
Contributors Institute of Marketing, CAM Foundation
Publisher Heinemann on behalf of the Institute of Marketing and The CAM Foundation
Publication date 1984
Publication location London
Language English

Descriptive Notes

Includes index.

Topics

Professions :: Marketing
007372977

Catalogue Data

OBNB ID GB8421455
ISBN 10 0434902632
ISBN 13 n/a
Type BibliographicResource, Book
Dewey Classification 338.40688

ISBD

P1053 xii,340p.

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The marketing of services by Donald W. Cowell. ISBN 0434902632. Published by Heinemann on behalf of the Institute of Marketing and The CAM Foundation in 1984. Publication and catalogue information, links to buy online and reader comments.