Glossary of marketing terms :: Norman Arthur Hart :: ISBN 0434918601 :: Heinemann for the Institute of Marketing and the CAM Foundation 1977 :: OBNB, the Open British National Bibliography

Publication Data

Title Glossary of marketing terms
Author Norman Arthur Hart
Contributors John Stapleton, Institute of Marketing, Communication Advertising and Marketing Education Foundation
Publisher Heinemann for the Institute of Marketing and the CAM Foundation
Publication date 1977
Publication location London
Language English

Topics

007373306

Catalogue Data

OBNB ID GB7805295
ISBN 10 0434918601
ISBN 13 n/a
Type BibliographicResource, Book
Dewey Classification 658.800321

ISBD

P1053 156p.

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Glossary of marketing terms by Norman Arthur Hart. ISBN 0434918601. Published by Heinemann for the Institute of Marketing and the CAM Foundation in 1977. Publication and catalogue information, links to buy online and reader comments.