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Effective marketing strategy : a teach yourself course in planning the marketing programme

Frank William Jefkins

Publication Data

Title Effective marketing strategy : a teach yourself course in planning the marketing programme
Author Frank William Jefkins
Publisher Frank Jefkins School of Public Relations
Publication date 1982
Publication location South Croydon
Language English

Topics

007434824

Catalogue Data

OBNB ID GB8328331
ISBN 10 0905889045
ISBN 13 n/a
Type BibliographicResource, Book
Dewey Classification 658.80077

ISBD

P1053 viii,123p.,[2]folded p. of plates
P1042 Bibliography: p123.

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Effective marketing strategy : a teach yourself course in planning the marketing programme by Frank William Jefkins. ISBN 0905889045. Published by Frank Jefkins School of Public Relations in 1982. Publication and catalogue information, links to buy online and reader comments.