Previous ed.: 1970.
Bibliography: p.453-462. _ Includes index.
Topics
007680475
Catalogue Data
OBNB ID GB7423443
ISBN 10 0135575958
ISBN 13 n/a
Type BibliographicResource, Book
Dewey Classification 658.83
ISBD
P1008>4th 4th ed.
P1053 viii,470p.
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Marketing research by David J. Luck. ISBN 0135575958. Published by Prentice-Hall in 1974. Publication and catalogue information, links to buy online and reader comments.