David J. Luck
5 published titles
Marketing research
6 editions
- ISBN: 0135575532
- Prentice-Hall
- 1970
- Details
- ISBN: 0135575958
- Prentice-Hall
- 1974
- Details
- ISBN: 0135576377
- Prentice-Hall
- 1978
- Details
- ISBN: 0135576520
- Prentice-Hall
- 1982
- Details
- ISBN: 0135583969
- Prentice-Hall International
- 1987
- Details
Promotional decision making : practice and theory: a study in marketing management
(Contributor)
1 edition
Product policy and strategy
1 edition
- ISBN: 0137240880
- Prentice-Hall
- 1972
- Details
Marketing strategy and plans : systematic marketing management
2 editions
- ISBN: 0135582547
- Prentice-Hall
- 1979
- Details
- ISBN: 0135583624
- Prentice-Hall
- 1985
- Details
Experiential exercises in marketing research
1 edition
- ISBN: 0132952203
- Prentice-Hall
- 1980
- Details