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Marketing : essential principles, new realities

Jon Groucutt

Publication Data

Title Marketing : essential principles, new realities
Author Jon Groucutt
Contributors Peter Leadley, Patrick Forsyth
Publisher Kogan Page
Publication date 2004
Publication location London
Language English

Topics

007719930

Catalogue Data

OBNB ID GBA417651
ISBN 10 0749441143
ISBN 13 n/a
Type BibliographicResource, Book
Dewey Classification 381

ISBD

P1053 xviii, 540 p.
P1042 Includes bibliographical references and index.

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Marketing : essential principles, new realities by Jon Groucutt. ISBN 0749441143. Published by Kogan Page in 2004. Publication and catalogue information, links to buy online and reader comments.

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