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Country of origin effects : a literature review

Khalid I. Al-Sulaiti

Publication Data

Title Country of origin effects : a literature review
Author Khalid I. Al-Sulaiti
Contributors Michael J. Baker, Michael J. Baker
Publisher University of Strathclyde, Dept. of Marketing
Publication date 1997
Publication location Glasgow
Language English

Topics

Consumers' preferences
Marketing research

Catalogue Data

OBNB ID GB9725351
ISBN 10 n/a
ISBN 13 n/a
Type BibliographicResource, Book

ISBD

P1053 66 p.
P1042 Includes bibliographical references.

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Country of origin effects : a literature review by Khalid I. Al-Sulaiti. Published by University of Strathclyde, Dept. of Marketing in 1997. Publication and catalogue information, links to buy online and reader comments.

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