Mergers : the potential relevance of corporate identity and corporate communications :: John M. T. Balmer :: International Centre for Corporate Identity Studies, University of Strathclyde 1999 :: OBNB, the Open British National Bibliography

Publication Data

Title Mergers : the potential relevance of corporate identity and corporate communications
Author John M. T. Balmer
Contributors Keith Dinnie, International Centre for Corporate Identity Studies
Publisher International Centre for Corporate Identity Studies, University of Strathclyde
Publication date 1999
Publication location Glasgow
Language English

Descriptive Notes

"This paper was presented at the 1st ICCIS symposium held at the University of Strathclyde, Glasgow, UK on Friday, 11 June 1999.".

Topics

Corporate image
Consolidation and merger of corporations

Catalogue Data

OBNB ID GB9968263
ISBN 10 n/a
ISBN 13 n/a
Type BibliographicResource, Book

ISBD

P1053 [32]p.
P1042 Includes bibliographical references.

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Mergers : the potential relevance of corporate identity and corporate communications by John M. T. Balmer. Published by International Centre for Corporate Identity Studies, University of Strathclyde in 1999. Publication and catalogue information, links to buy online and reader comments.