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The marketing customer interface

Rosemary Phipps

Publication Data

Title The marketing customer interface
Author Rosemary Phipps
Contributors Craig Simmons, Chartered Institute of Marketing
Publisher Butterworth-Heinemann
Publication date 2000
Publication location Oxford
Language English

Topics

Marketing
Relationship marketing
Customer relations

Catalogue Data

OBNB ID GBA327491
ISBN 10 0750649216
ISBN 13 n/a
Type BibliographicResource, Book

ISBD

P1053 xiii, 375 p.

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The marketing customer interface by Rosemary Phipps. ISBN 0750649216. Published by Butterworth-Heinemann in 2000. Publication and catalogue information, links to buy online and reader comments.

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