Ad value : twenty ways advertising works for business :: ISBN 0750655011 :: Butterworth-Heinemann 2003 :: OBNB, the Open British National Bibliography

Publication Data

Title Ad value : twenty ways advertising works for business
Contributors Leslie Butterfield, Institute of Practitioners in Advertising
Publisher Butterworth-Heinemann
Publication date 2003
Publication location Oxford
Language English

Descriptive Notes

"Published in association with the Institute of Practitioners in Advertising."

Topics

Advertising :: Brand name products
008385664

Catalogue Data

OBNB ID GBA2W2061
ISBN 10 0750655011
ISBN 13 n/a
Type BibliographicResource, Book
Dewey Classification 659.1

ISBD

P1053 xxvi, 224 p.
P1042 Includes bibliographical references and index.

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Ad value : twenty ways advertising works for business. ISBN 0750655011. Published by Butterworth-Heinemann in 2003. Publication and catalogue information, links to buy online and reader comments.