The customer centred strategy : thinking strategically about your customers :: Mark Jenkins :: ISBN 0273630040 :: Pitman 1997 :: OBNB, the Open British National Bibliography

Publication Data

Title The customer centred strategy : thinking strategically about your customers
Author Mark Jenkins
Contributor Institute of Management
Publisher Pitman
Publication date 1997
Publication location London
Language English

Descriptive Notes

Published in association with the Institute of Management Foundation.

Topics

Customer relations

Catalogue Data

OBNB ID GB97Y1862
ISBN 10 0273630040
ISBN 13 n/a
Type BibliographicResource, Book
Dewey Classification 658.812

ISBD

P1053 xiv,206p.

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The customer centred strategy : thinking strategically about your customers by Mark Jenkins. ISBN 0273630040. Published by Pitman in 1997. Publication and catalogue information, links to buy online and reader comments.