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How to transform marketing through IT

Robert Shaw

Publication Data

Title How to transform marketing through IT
Author Robert Shaw
Contributor Business Intelligence
Publisher Management Today
Publication date 1994
Publication location London
Language English

Topics

Marketing :: Management :: Data processing
008835804

Catalogue Data

OBNB ID GB9464042
ISBN 10 1898085080
ISBN 13 n/a
Type BibliographicResource, Book
Dewey Classification 658.800285574

ISBD

P1053 264p.

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How to transform marketing through IT by Robert Shaw. ISBN 1898085080. Published by Management Today in 1994. Publication and catalogue information, links to buy online and reader comments.

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