Electronic marketing and the consumer :: ISBN 0761910697 :: Sage Publications 1997 :: OBNB, the Open British National Bibliography

Publication Data

Title Electronic marketing and the consumer
Contributor Robert A. Peterson
Publisher Sage Publications
Publication date 1997
Publication location Thousand Oaks, Calif.
Language English

Topics

Internet marketing
Broadcast advertising
Twenty-first century :: Forecasts
009058142

Catalogue Data

OBNB ID GBA346038
ISBN 10 0761910697
ISBN 13 n/a
Type BibliographicResource, Book
Dewey Classification 658.84

ISBD

P1053 xiii, 193 p.
P1042 Includes bibliographical references (p. [175]-181) and index.

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Electronic marketing and the consumer. ISBN 0761910697. Published by Sage Publications in 1997. Publication and catalogue information, links to buy online and reader comments.