Marketing research for managers :: Sunny Crouch :: Butterworth-Heinemann 1996 :: OBNB, the Open British National Bibliography

Publication Data

Title Marketing research for managers
Author Sunny Crouch
Contributors Matthew Housden, Chartered Institute of Marketing
Publisher Butterworth-Heinemann
Publication date 1996
Publication location Oxford
Language English

Descriptive Notes

Previous ed.: 1984.
Includes index.
Published on behalf of the Chartered Institute of Marketing.

Topics

Marketing research

Catalogue Data

OBNB ID GB9686524
ISBN 10 n/a
ISBN 13 n/a
Type BibliographicResource, Book
Dewey Classification 658.83

ISBD

P1008>2nd 2nd ed.
P1053 xii, 322p.

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Marketing research for managers by Sunny Crouch. Published by Butterworth-Heinemann in 1996. Publication and catalogue information, links to buy online and reader comments.