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Efficient consumer response : a new paradigm for the European FMCG sector
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Efficient consumer response : a new paradigm for the European FMCG sector

Alan Mitchell

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Includes index.

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Efficient consumer response : a new paradigm for the European FMCG sector by Alan Mitchell. ISBN 1853345849. Published by FT Retail & Consumer Publishing in 1997. Publication and catalogue information, links to buy online and reader comments.

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