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Melanie Wallendorf

2 published titles

Readings in consumer behavior : individuals, groups and organizations

(Contributor)

2 editions

  • ISBN: 047103021X
  • Wiley
  • 1979
  • Details
  • ISBN: 0471093076
  • Wiley
  • 1984
  • Details

Consumer behavior : basic findings and management implications

(Contributor)

2 editions

  • ISBN: 0471981265
  • Wiley
  • 1979
  • Details
  • ISBN: 0471093068
  • Wiley
  • 1983
  • Details

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