Society for Consumer Psychology
2 published titles
Handbook of brand relationships
(Contributor)
1 edition
- ISBN: 9780765623577
- M.E. Sharpe
- 2009
- Details
Cracking the code : leveraging consumer psychology to drive profitability
(Contributor)
1 edition
- ISBN: 9780765629647
- M.E. Sharpe
- 2012
- Details
