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Marketing management and strategy

Publication Data

Title Marketing management and strategy
Contributors Philip Kotler, Keith Kohn Cox
Publisher Prentice-Hall International
Publication date 1988
Language English

Topics

011300851

Catalogue Data

OBNB ID GB8868128
ISBN 10 0135573653
ISBN 13 n/a
Type BibliographicResource, Book
Dewey Classification 658.8

ISBD

P1008>4th 4th ed.
P1053 x,406p.

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Marketing management and strategy. ISBN 0135573653. Published by Prentice-Hall International in 1988. Publication and catalogue information, links to buy online and reader comments.

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