Marketing management :: ISBN 9780273743613 :: Pearson 2012 :: OBNB, the Open British National Bibliography

Publication Data

Title Marketing management
Contributor Philip Kotler
Publisher Pearson
Publication date 2012
Publication location Harlow
Language English

Descriptive Notes

Previous ed.: 2009.
"Second European edition"--P. [4] of cover.
"Authorised adaptation from the United States edition"--Verso of t.p.

Topics

Marketing :: Europe :: Textbooks
Marketing :: Europe :: Management :: Textbooks
016044015

Catalogue Data

OBNB ID GBB223114
ISBN 10 0273743619
ISBN 13 9780273743613
Type BibliographicResource, Book
Dewey Classification 658.80094

ISBD

P1008>2nd 2nd ed.
P1053 xxxix, 1022 p.
P1042 Includes bibliographical references and index.

Buy a copy

OBNB doesn't sell books, but you may be able to find a copy at one of these websites:

Marketing management. ISBN 9780273743613. Published by Pearson in 2012. Publication and catalogue information, links to buy online and reader comments.