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Ken Irons

4 published titles

Managing service companies : strategies for success

2 editions

  • ISBN: 0850585805
  • Economist Intelligence Unit
  • 1991
  • Details
  • ISBN: 0201624265
  • Addison-Wesley
  • 1993
  • Details

Turning strategy into action

(Contributor)

1 edition

  • ISBN: 008040667X
  • Pergamon
  • 1991
  • Details

The world of superservice : creating profit through a passion for customer service

1 edition

  • ISBN: 0201403846
  • Addison-Wesley
  • 1997
  • Details

The marketing of services : a total approach to achieving competitive advantage

1 edition

  • ISBN: 0077090845
  • McGraw-Hill
  • 1997
  • Details

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