Ken Irons
4 published titles
Managing service companies : strategies for success
2 editions
- ISBN: 0850585805
- Economist Intelligence Unit
- 1991
- Details
- ISBN: 0201624265
- Addison-Wesley
- 1993
- Details
Turning strategy into action
(Contributor)
1 edition
- ISBN: 008040667X
- Pergamon
- 1991
- Details
The world of superservice : creating profit through a passion for customer service
1 edition
- ISBN: 0201403846
- Addison-Wesley
- 1997
- Details
The marketing of services : a total approach to achieving competitive advantage
1 edition
- ISBN: 0077090845
- McGraw-Hill
- 1997
- Details