Geoffrey Randall
10 published titles
Managing new products
1 edition
- ISBN: 0859461041
- Research and Publications Division, British Institute of Management Foundation
- 1980
- Details
Who needs brands ? : the effects of concentration in the retail grocery trade in the UK
1 edition
- ISBN: 0948296062
- Thames Polytechnic, School of Business Administration
- 1987
- Details
Marketing to the retail trade
1 edition
- ISBN: 0434917192
- Heinemann Professional on behalf of the Chartered Institute of Marketing
- 1990
- Details
Principles of marketing
1 edition
- ISBN: 0415072662
- Routledge
- 1993
- Details
Trade marketing strategies : the partnership between manufacturers, brands and retailers
1 edition
- ISBN: 0750620129
- Butterworth-Heinemann
- 1994
- Details
Effective marketing
1 edition
- ISBN: 0415102367
- Routledge
- 1994
- Details
- ISBN: 0749421266
- Kogan Page
- 1997
- Details
The grocers : the rise and rise of the supermarket chains
(Contributor)
3 editions
- ISBN: 0749421916
- Kogan Page
- 1999
- Details
- ISBN: 0749435496
- Kogan Page
- 2001
- Details
- ISBN: 9780749461058
- Kogan Page
- 2011
- Details
Branding : a practical guide to planning your strategy
1 edition
- ISBN: 0749432810
- Kogan Page
- 2000
- Details
Supermarket wars : global strategies for food retailers
(Contributor)
1 edition
- ISBN: 9781403919106
- Palgrave Macmillan
- 2005
- Details
