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Gillian Hogg

5 published titles

Contemporary services marketing management : a reader

(Contributor)

1 edition

  • ISBN: 0030990351
  • Dryden
  • 1997
  • Details

Consumers and services

(Contributor)

1 edition

  • ISBN: 0471962694
  • J. Wiley
  • 1998
  • Details

Service industries marketing : new approaches

(Contributor)

1 edition

  • ISBN: 0714644390
  • Frank Cass
  • 1998
  • Details

The impact of non verbal communication upon service evaluation

1 edition

  • University of Strathclyde, Dept. of Marketing
  • 1998
  • Details

Commodifying the law : marketing corporate legal services

1 edition

  • University of Strathclyde, Dept. of Marketing
  • 1999
  • Details

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