Gillian Hogg
5 published titles
Contemporary services marketing management : a reader
(Contributor)
1 edition
- ISBN: 0030990351
- Dryden
- 1997
- Details
Consumers and services
(Contributor)
1 edition
- ISBN: 0471962694
- J. Wiley
- 1998
- Details
Service industries marketing : new approaches
(Contributor)
1 edition
- ISBN: 0714644390
- Frank Cass
- 1998
- Details
The impact of non verbal communication upon service evaluation
1 edition
- University of Strathclyde, Dept. of Marketing
- 1998
- Details
Commodifying the law : marketing corporate legal services
1 edition
- University of Strathclyde, Dept. of Marketing
- 1999
- Details