John O'Connor
4 published titles
Marketing and information technology : the strategy, application and implementation of IT in marketing
1 edition
- ISBN: 0273626442
- Pitman
- 1997
- Details
Creating value through eCommerce
1 edition
- ISBN: 0273635816
- Financial Times Management
- 1998
- Details
Marketing in the digital age
1 edition
- ISBN: 0273641956
- Financial Times Prentice Hall
- 2000
- Details
Electronic marketing : theory and practice for the 21st century
1 edition
- ISBN: 0273684760
- Financial Times Prentice Hall
- 2004
- Details