Majken Schultz
3 published titles
The expressive organization : linking identity, reputation, and the corporate brand
(Contributor)
1 edition
- ISBN: 0198297793
- Oxford University Press
- 2000
- Details
Taking brand initiative : how companies can align strategy, culture, and identity through corporate branding
(Contributor)
1 edition
- ISBN: 9780787998301
- Jossey-Bass
- 2008
- Details
Constructing identity in and around organizations
(Contributor)
1 edition
- ISBN: 9780199640997
- Oxford University Press
- 2012
- Details