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Michael Lewrick

3 published titles

The influence of customers and competitors on the market orientation and innovators on start-up and mature companies

(Contributor)

1 edition

  • ISBN: 9781873869802
  • Napier University Business School
  • 2008
  • Details

Knowledge and innovation : the impact of knowledge infrastructure, knowledge enhancement and knowledge acquisition on innovativeness

(Contributor)

1 edition

  • ISBN: 9781873869826
  • Napier University
  • 2008
  • Details

They went, they saw and they observed UK international marketing strategy factors upon entry modes into host markets

1 edition

  • ISBN: 9781873869857
  • Napier University
  • 2008
  • Details

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