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Strategy search : a guide to marketing for chief executives and directors

Martin Christopher

Publication Data

Title Strategy search : a guide to marketing for chief executives and directors
Author Martin Christopher
Contributors Simon Majaro, Malcolm McDonald
Publisher Gower
Publication date 1987
Publication location Aldershot
Language English

Topics

010065441

Catalogue Data

OBNB ID GB8733266
ISBN 10 0566026376
ISBN 13 n/a
Type BibliographicResource, Book
Dewey Classification 658.8

ISBD

P1053 [200]p.
P1042 Includes bibliography and index.

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Strategy search : a guide to marketing for chief executives and directors by Martin Christopher. ISBN 0566026376. Published by Gower in 1987. Publication and catalogue information, links to buy online and reader comments.

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