Martin Christopher
34 published titles
Total distribution : a framework for analysis, costing and control
1 edition
- ISBN: 0716100681
- Gower Press
- 1971
- Details
Marketing below-the-line
1 edition
- ISBN: 0046580735
- Allen and Unwin
- 1972
- Details
Marketing logistics and distribution planning
1 edition
- ISBN: 0046580743
- Allen and Unwin
- 1972
- Details
Research methods in marketing
(Contributor)
1 edition
- ISBN: 0039101398
- Holt, Rinehart and Winston
- 1973
- Details
Fashion marketing : an anthology of viewpoints and perspectives
(Contributor)
1 edition
- ISBN: 0043800173
- Allen and Unwin
- 1973
- Details
Customers in action
(Contributor)
1 edition
- ISBN: 090376329X
- MCB Books
- 1975
- Details
Introduction to marketing : the Cranfield approach
1 edition
- ISBN: 0903763303
- Marketing Development Associates
- 1975
- Details
European insights in marketing management
(Contributor)
1 edition
Distribution planning and control : a corporate approach
1 edition
- ISBN: 0566020130
- Gower Press
- 1977
- Details
Cage palletisation in the UK grocery industry : an evaluation of total system costs and benefits : a study
(Contributor)
1 edition
- Institute of Grocery Distribution
- 1977
- Details
Costing in distribution : problems and procedures
(Contributor)
1 edition
European insights in distribution
(Contributor)
1 edition
Effective distribution management
2 editions
Production of professional information services
1 edition
Customer service and distribution strategy
1 edition
- ISBN: 0852272162
- Associated Business Press
- 1979
- Details
Managing international distribution
(Contributor)
1 edition
- ISBN: 0566021080
- Gower Press
- 1979
- Details
Introducing marketing
1 edition
- ISBN: 0330260863
- Pan Books
- 1980
- Details
Effective marketing management
(Contributor)
1 edition
- ISBN: 0566022370
- Cranfield Management Resource
- 1980
- Details
The strategy of distribution management
3 editions
- ISBN: 0566023849
- Gower
- 1985
- Details
- ISBN: 0899301142
- Quorum
- 1985
- Details
- ISBN: 0434902357
- Heinemann
- 1986
- Details
Proceedings of Marketing Education Group : 16th Annual Conference : back to basics, the 4 Ps revisited : Cranfield School of Management July 1983
(Contributor)
1 edition
- ISBN: 0902937863
- Cranfield Press
- 1985
- Details
Strategy search : a guide to marketing for chief executives and directors
1 edition
- ISBN: 0566026376
- Gower
- 1987
- Details
Strategy : a guide to marketing for senior executives
1 edition
- ISBN: 0704506181
- Wildwood House
- 1989
- Details
Relationship marketing
2 editions
- ISBN: 0750602589
- Butterworth-Heinemann
- 1991
- Details
- ISBN: 0750609788
- Butterworth Heinemann
- 1991
- Details
Logistics : the strategic issues
(Contributor)
2 editions
- ISBN: 0412597705
- Chapman & Hall
- 1992
- Details
- ISBN: 041241550X
- Chapman & Hall
- 1992
- Details
The customer service planner
2 editions
- ISBN: 0750617101
- Butterworth-Heinemann
- 1992
- Details
- ISBN: 0750601493
- Butterworth/Heinemann
- 1992
- Details
Marketing : an introductory text
1 edition
- ISBN: 0333625870
- Macmillan Business
- 1995
- Details
Marketing logistics
2 editions
- ISBN: 0750622091
- Butterworth-Heinemann
- 1997
- Details
- ISBN: 0750652241
- Butterworth-Heinemann
- 2003
- Details
Logistics and supply chain management : strategies for reducing cost and improving service
1 edition
- ISBN: 0273630490
- Financial Times Pitman
- 1998
- Details
Relationship marketing : creating shareholder value
1 edition
- ISBN: 0750648392
- Butterworth-Heinemann
- 2002
- Details
Marketing : a complete guide
(Contributor)
2 editions
- ISBN: 033399437X
- Palgrave Macmillan
- 2003
- Details
- ISBN: 0333994361
- Palgrave Macmillan
- 2003
- Details
Logistics and supply chain management : creating value-adding networks
1 edition
- ISBN: 0273681761
- Financial Times Prentice Hall
- 2005
- Details
Logistics & supply chain management
1 edition
- ISBN: 9780273731122
- Financial Times Prentice Hall
- 2011
- Details
Humanitarian logistics : meeting the challenge of preparing for and responding to disasters
1 edition
- ISBN: 9780749462468
- Kogan Page
- 2011
- Details
