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Total integrated marketing : breaking the bounds of the function

James M. Hulbert

Publication Data

Title Total integrated marketing : breaking the bounds of the function
Author James M. Hulbert
Contributors Noel Capon, Nigel Piercy
Publisher Kogan Page
Publication date 2003
Publication location London
Language English

Descriptive Notes

Includes index.

Topics

010099203

Catalogue Data

OBNB ID GBA3Z6808
ISBN 10 074944018X
ISBN 13 n/a
Type BibliographicResource, Book
Dewey Classification 658.8

ISBD

P1053 xii, 356 p.

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Total integrated marketing : breaking the bounds of the function by James M. Hulbert. ISBN 074944018X. Published by Kogan Page in 2003. Publication and catalogue information, links to buy online and reader comments.

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