Marketing : a complete guide :: Malcolm McDonald :: ISBN 033399437X :: Palgrave Macmillan 2003 :: OBNB, the Open British National Bibliography

Publication Data

Title Marketing : a complete guide
Author Malcolm McDonald
Contributors Martin Christopher, Margrit Bass, Susan Baker
Publisher Palgrave Macmillan
Publication date 2003
Publication location Basingstoke
Language English

Descriptive Notes

Previous ed.: Basingstoke : Macmillan Business, 1995.
Includes index.

Topics

England

Catalogue Data

OBNB ID GBA343973
ISBN 10 033399437X
ISBN 13 n/a
Type BibliographicResource, Book
Dewey Classification 658.8

ISBD

P1008>New New ed.
P1053 xxv, 556 p.

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Marketing : a complete guide by Malcolm McDonald. ISBN 033399437X. Published by Palgrave Macmillan in 2003. Publication and catalogue information, links to buy online and reader comments.