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Retail marketing plans

Malcolm McDonald

Publication Data

Title Retail marketing plans
Author Malcolm McDonald
Contributors Christopher C. S. Tideman, Chartered Institute of Marketing
Publisher Butterworth-Heinemann
Publication date 1993
Language English

Topics

Marketing :: Planning
Communication in marketing
010722235

Catalogue Data

OBNB ID GB9311426
ISBN 10 075060154X
ISBN 13 n/a
Type BibliographicResource, Book
Dewey Classification 658.87

ISBD

P1053 xi, 338p.

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Retail marketing plans by Malcolm McDonald. ISBN 075060154X. Published by Butterworth-Heinemann in 1993. Publication and catalogue information, links to buy online and reader comments.

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