The fundamentals of advertising :: John Wilmshurst :: ISBN 0750615621 :: Butterworth-Heinemann 1999 :: OBNB, the Open British National Bibliography

Publication Data

Title The fundamentals of advertising
Author John Wilmshurst
Contributors Adrian Mackay, Incorporated Society of British Advertisers
Publisher Butterworth-Heinemann
Publication date 1999
Publication location Oxford
Language English

Descriptive Notes

Previous ed.: 1985.
Published in association with the ISBA.

Topics

010722619

Catalogue Data

OBNB ID GB9967355
ISBN 10 0750615621
ISBN 13 n/a
Type BibliographicResource, Book
Dewey Classification 659.1

ISBD

P1008>2nd 2nd ed.
P1053 xi, 384 p., [8] p. of plates
P1042 Includes bibliographical references and index.

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The fundamentals of advertising by John Wilmshurst. ISBN 0750615621. Published by Butterworth-Heinemann in 1999. Publication and catalogue information, links to buy online and reader comments.