John Wilmshurst
3 published titles
The fundamentals and practice of marketing
4 editions
- ISBN: 0434922633
- Heinemann for the Institute of Marketing and the CAM Foundation
- 1978
- Details
- ISBN: 0434923311
- Heinemann on behalf of the Institute of Marketing and the CAM Foundation
- 1984
- Details
- ISBN: 0750609974
- Butterworth-Heinemann
- 1995
- Details
- ISBN: 075065449X
- Butterworth-Heinemann
- 2002
- Details
The fundamentals of advertising
3 editions
- ISBN: 0434923303
- Published on behalf of the Institute of Marketing and the CAM Foundation
- 1985
- Details
- ISBN: 0750602503
- Butterworth Heinemann
- 1992
- Details
- ISBN: 0750615621
- Butterworth-Heinemann
- 1999
- Details
Below-the-line promotion
1 edition
- ISBN: 0750605480
- Butterworth-Heinemann
- 1993
- Details
