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Revealing the corporation : perspectives on identity, image, reputation and corporate branding

Publication Data

Title Revealing the corporation : perspectives on identity, image, reputation and corporate branding
Contributors John M. T. Balmer, Stephen A. Greyser
Publisher Routledge
Publication date 2003
Publication location London
Language English

Topics

Corporations
Corporate image
010980001

Catalogue Data

OBNB ID GBA2W6353
ISBN 10 041528421X
ISBN 13 n/a
Type BibliographicResource, Book
Dewey Classification 658.045

ISBD

P1053 xviii, 365 p.

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Revealing the corporation : perspectives on identity, image, reputation and corporate branding. ISBN 041528421X. Published by Routledge in 2003. Publication and catalogue information, links to buy online and reader comments.

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