Advertising management :: Rajeev Batra :: ISBN 013520917X :: Prentice-Hall International 1996 :: OBNB, the Open British National Bibliography

Publication Data

Title Advertising management
Author Rajeev Batra
Contributors David A. Aaker, John G. Myers
Publisher Prentice-Hall International
Publication date 1996
Publication location London
Language English

Descriptive Notes

Previous ed.: / by David A. Aaker, 1992.
Includes index.

Topics

011300369

Catalogue Data

OBNB ID GB9637605
ISBN 10 013520917X
ISBN 13 n/a
Type BibliographicResource, Book
Dewey Classification 659.1

ISBD

P1008>5th 5th ed.
P1053 xiii,754p.

Buy a copy

OBNB doesn't sell books, but you may be able to find a copy at one of these websites:

Advertising management by Rajeev Batra. ISBN 013520917X. Published by Prentice-Hall International in 1996. Publication and catalogue information, links to buy online and reader comments.