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What factors affect collaboration between sales and marketing?

Belinda Dewsnap

Publication Data

Title What factors affect collaboration between sales and marketing?
Author Belinda Dewsnap
Contributors David Jobber, David Jobber
Publisher University of Bradford, School of Management
Publication date 2004
Publication location Bradford
Language English

Topics

Marketing
Sales management
Sales promotion

Catalogue Data

OBNB ID GBA535242
ISBN 10 n/a
ISBN 13 n/a
Type BibliographicResource, Book

ISBD

P1053 20 p.
P1042 Includes bibliographical references.

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What factors affect collaboration between sales and marketing? by Belinda Dewsnap. Published by University of Bradford, School of Management in 2004. Publication and catalogue information, links to buy online and reader comments.

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