Business-to-business marketing management : strategies, cases and solutions :: ISBN 9781780525761 :: Emerald 2012 :: OBNB, the Open British National Bibliography

Publication Data

Title Business-to-business marketing management : strategies, cases and solutions
Contributors Mark S. Glynn, Arch G. Woodside
Publisher Emerald
Publication date 2012
Publication location Bingley
Language English

Topics

Industrial marketing
Industrial marketing :: Problems, exercises, etc.

Catalogue Data

OBNB ID GBB1B9128
ISBN 10 1780525761
ISBN 13 9781780525761
Type BibliographicResource, Book
Dewey Classification 658.804

ISBD

P1053 xiv, 355 p.
P1042 Includes bibliographical references.

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Business-to-business marketing management : strategies, cases and solutions. ISBN 9781780525761. Published by Emerald in 2012. Publication and catalogue information, links to buy online and reader comments.